(Max 500 characters)
Who was your target audience?
How many pieces were sent via mail or e-mail?
If website or video, what were your analytical goals?
Characterize the composition, size and location of your target audience (example: 250 CEOs and senior managers of the top 500 leaders of the Arizona healthcare industry).
(Max 700 characters)
What was the ROI? Did you meet the marketing objectives defined earlier?
Which actions did the target audience take after receiving your materials (testimonials/feedback)?
What was your break-even goal for profit/loss, and did you achieve it?
Did you meet your specific sales goals?
Did you gain new clients as a result?